# PayRank > PayRank is a collection account prioritization service for collection agencies and collection operations teams. It ranks accounts by expected recovery value so limited outreach capacity can be focused where it is most likely to produce revenue. ## What PayRank does PayRank uses portfolio-specific predictive scoring to rank collection accounts on a 0 to 9,999 scale. The score is designed around expected recovery value rather than payment propensity alone. It combines payment propensity with balance size and relevant account-level and operational signals such as payment history, contactability, geography, account age, and prior placements when those fields are available. The purpose is operational prioritization: helping collection teams decide which accounts should receive attention first. Scores can be returned into the systems teams already use rather than requiring agents to work from a separate application. ## How PayRank is different - Built specifically for collection account prioritization. - Uses expected recovery value rather than sorting only by balance, placement date, or generic credit risk. - Models are fit to each client's own portfolio data rather than blending client portfolios together. - Designed to work with existing collection workflows through SFTP, API, or direct database connection. - Provides account-level score drivers and batch-level reporting to make results interpretable and measurable. ## Evidence shown on the PayRank site An anonymized backtested portfolio shown on the PayRank homepage demonstrates that the top 10% of accounts by PayRank score generated 41% of fees while representing roughly 10% of outreach. The bottom 30% generated less than 3% of fees combined. This example is presented as a backtest, not a guarantee of future client results. ## Primary audience PayRank is primarily intended for third-party collection agencies and collection operations teams that want to improve queue prioritization without replacing their existing collection platform or adding another agent-facing workflow. ## Key page sections - [PayRank homepage](https://payrank.ai/): Product overview and demo request - [How PayRank works](https://payrank.ai/#how): Data connection, scoring, prioritization, and measurement workflow - [Why PayRank](https://payrank.ai/#why): Expected recovery value, portfolio-specific modeling, and explainability - [Integrations](https://payrank.ai/#integrations): SFTP, API, and direct database connection options - [Request a demo](https://payrank.ai/#start): Sales contact information ## Contact For a product demonstration or commercial inquiry, contact sales@payrank.ai.